Interactive Insights Group

Interactive Insights Group helps companies use the Internet and Social Media to grow their business. Our blog offers resources, information, and advice on using social media to achieve your business goals.

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Essential Social Media Tools: Part 5 — Podcasts

by Robin Broitman

Today I continue my series on essential social media tools with a rundown on the basics of podcasts:

Podcasts 101:: Simple Definition

A Podcast is a digital audio that is distributed via the Internet for playback on a user’s computer or portable media device – a mp3 player such as an iPod.

Podcasts 101:: Learn the Basics

More and more companies are offering podcasts (we’ll look at advice for doing this in later posts). But for now, to get a basic understanding of Podcasts, here are some resources:

For earlier parts of this series:

» Essential Social Media Tools: Part 1: Blogs
» Essential Social Media Tools: Part 2:Microblogging
» Essential Social Media Tools: Part 3:RSS
» Essential Social Media Tools: Part 4:Photo Sharing

In my next post in this series “Essential Social Media Tools – What You Need to Know”, I’ll provide an overview of Social News and Bookmarking.

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November 3rd, 2008

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