Recommended Reading This Week
Here are our top picks for what’s buzzing on the web this week….
- Social Media Policy Examples
From 123 Social Media: So you finally convinced your organization to get on the social media rocket… but what about all of those questions? What happens when an executive posts photos of the corporate party on Facebook or the mailroom guy loads a video of the entire office on YouTube? To help narrow in on the questions and problems everyone has when dealing with a new communication channel, here are fifteen great resources…
- 30+ Apps for Doing Business on Facebook
- A Crash Course in Comments
From Chris Brogan: Discussion of how “comments are currency” and15 points to consider to help you improve how you join the conversation.
- 50+ Free Open Courseware Classes for Social Media Mavens | Best Online Colleges
From Online Best Colleges: Check out these Open CourseWare resources that can offer much in the way of a social media education.
- Top FriendFeed Tips for Twitter Users
From Mashable: 4 Twiitter-specific tips for using FriendFeed.
- 5 Steps To Model Successful Twitter Users
From Twitips: Article provides a 5 step approach that allows you how to learn the best approach to using Twitter by modeling successful Twitter users.
- Need a Little More Personality in That Presentation? SlideShare’s YouTube Embed Can Help
From Read Write Web: SlideShare has introduced YouTube embedding into it’s offerings. Why would a SlideShare user want to embed a YouTube video within a presentation? There are any number of reasons. Using the feature, users could add a screencast of a product, show footage of location, provide additional context…
- Can Ford’s New Social Media Strategy Help It Become the Leading Social Automotive Brand?
From Fast Company: Discussion of how Ford and Ford’s social media guru Scott Monty use social media. For more case studies see our Social Media Case Studies Superlist.
- 9 Essential Elements of High-Quality Web Content
From Social Media Rockstar: Understanding the essentials of contemporary Web content style & structure will give your content a much better chance of getting noticed, read, and recommended to others, Here’s some advice on what’s important.
- 9 Ways Twitter Can Help in the Real World
From Mashable: Here’s a list of ways Twitter can save you money, time, and increase your real world social skills.
- HOW TO: Get the Most Out of Digg
From Mashable: A quick guide for users of all levels to help you get the most out of Digg. (this Story has been added to our updated version of 100+ Resources to Boost Your Social Media Savvy).
- Brand Building and Types of Websites
From E-Marketer: Research released in early January by the Online Publishers Association (OPA) uses brand metric data from Dynamic Logic to show that ads placed on content sites get better results than those on portals or sold through ad networks.
- Social Media Reading For Traditional Communicators
From Dave Fleet: If you’re just dipping your toe into the murky new world of online communications, here are a few sites to get you started.
- 7 Tools To Integrate Twitter With Your WordPress Blog
From Makeuseof.com: If you want your blog and twitter account to seamlessly merge into a single platform to get your word out, here are a bunch of twitter extenders that will effortlessly popularise your blog among all your twitter followers, and beyond.
- FriendDeck: A FriendFeed Search Tool
From ReadWriteWeb: FriendDeck is a new web-based interface designed for performing searches across the social web aggregation service, FriendFeed. Having obviously taken inspiration from the popular Twitter desktop application, TweetDeck, FriendDeck displays information in columns that spread across your screen, allowing you to track multiple search terms within the same…
- Target A Far Bigger Audience
From FeverBee: Short article but very useful advice on ways to leverage your existing community members to reach a bigger audience.
- HOW TO: Use Twitter on the Go
From Mashable: Insights on how to be a power Twitter user on any mobile device with a browser, and how to post your tweets safely and hands free while on the go.
- Social media lessons from 20 favorite Seinfeld scenes!
From Ravenous Bugblatter Beast of Traal: Entertaining post taking classic Seinfeld scenes and applying a social media lesson to each of them.
- 7 Ways to Be Worth Following on Twitter
From Twitips: List based on the characteristics of the people the author (Jo-Lynne) most enjoys following on Twitter – be interesting, be informative, be interactive, be promotional, be personal, be considerate and find a balance.