Interactive Insights Group

Interactive Insights Group helps companies use the Internet and Social Media to grow their business. Our blog offers resources, information, and advice on using social media to achieve your business goals.

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How Smart Marketers Think Like Media Companies

April 21st, 2010 5 Comments

In case you missed it, something remarkable has happened over the past several years.  Smart marketers using Social Media have been connecting directly with customers in extraordinary ways. But, while all the attention has focused on Social Media itself and its darling Superstar offspring like  Twitter, Facebook, and YouTube, there’s an unassuming but just as [...]

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2009 Social Media Superlist of Superlists

December 28th, 2009 5 Comments

Here’s a list of our most popular posts in 2009, most of them Superlists – so in essence this is our Superlist of Superlists! From tips on influencing bloggers….to advice on searching the social web…. to how-to use Delicious, Facebook and LinkedIn….to a guide for building your social media network…to our ultra popular Social Media [...]

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How-To: Search the Social Web – Ultimate Toolkit

March 30th, 2009 49 Comments

Social media has created an explosion of information online.  People are writing on blogs, tweeting, bookmarking, sharing, commenting, etc. You no doubt want to tap into this wealth of information and learn what people are saying about you, your business, your competitors and the topics you’re interested in. The challenge is: how to find, filter [...]

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