Interactive Insights Group

Interactive Insights Group helps companies use the Internet and Social Media to grow their business. Our blog offers resources, information, and advice on using social media to achieve your business goals.

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How-To: Influence Influencers- Bloggers, Tweeters & Others

October 27th, 2009 19 Comments

Want to get the right people talking about you and your business in a flattering light?
Word of mouth marketing has always been an important vehicle for getting the word out about your business.  Social media opens up a range of opportunities for leveraging the power of word-of-mouth.
In every social media circle there are people who [...]

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How To Boost Your Social Media Productivity – A Guide For Busy People

March 3rd, 2009 25 Comments

Want to use social media more productively?  Worried that Social Media is taking up too much of your time?
This concern is common when it comes to Social Media and one we addressed in our recent post: How to Sell Social Media To Cynics, Skeptics and Luddites.
It’s a reasonable concern. Social media can take a lot [...]

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Social Media Buzz- Weekly Roundup (Week of 2/23/09) – Do’s and Don’ts, Monetizing Your Website and More

February 27th, 2009 Comments Off

Recommended Reading This Week

Here are our top picks for what’s buzzing on the web this week….

Social Media for Business: The Dos & Don’ts of Sharing
From Mashable: It doesn’t matter if you’re on Facebook, Twitter, YouTube, Flickr; your online personality is not only part of your overall brand, it becomes an interactive experience for you and [...]

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Social Media Buzz- Weekly Roundup (Week of 1/12/09)- Blog Comments, Blogging like Winnie the Pooh, Advice on Irritating Site Visitors and More

January 16th, 2009 Comments Off

Recommended Reading This Week

Here are our top picks for what’s buzzing on the web this week….

Free PR Advice – Comment on relevant blogs with something of value
From Social Media Today: From Josh Morgan, how commenting on blogs if done correctly can be effective for your business…

The Winnie the Pooh Guide to Blogging
From Copyblogger: Given that [...]

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Superlist of What NOT To Do In Social Media (UPDATED)

December 5th, 2008 45 Comments

Besides collecting lists of Social Media Case Studies for my Superlist of Social Media Case Studies, I’ve also been collecting links about Social Media mistakes, failures, blunders and no-no’s.  Since my Superlist of Social Media Case Studies has proven so popular (and since Jacob Morgan suggested a Superlist of social media failures would be helpful), [...]

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