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	<title>Interactive Insights Group &#187; Weekly News Roundup</title>
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	<description>Interactive Insights Group helps companies use the Internet and Social Media to grow their business. Our blog offers resources, information, and advice on using social media to achieve your business goals.</description>
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		<title>Social Media Buzz- Weekly Roundup (Week of 1/19/09)- Social Media Policy Examples, Another Case Study, &amp; Using Twitter on the Go</title>
		<link>http://www.interactiveinsightsgroup.com/blog1/social-media-buzz-weekly-roundup-week-of-1-19-09-social-media-policy-examples-digg-how-to-and-more/</link>
		<comments>http://www.interactiveinsightsgroup.com/blog1/social-media-buzz-weekly-roundup-week-of-1-19-09-social-media-policy-examples-digg-how-to-and-more/#comments</comments>
		<pubDate>Fri, 23 Jan 2009 13:03:12 +0000</pubDate>
		<dc:creator>Robin Broitman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[digg]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Weekly News Roundup]]></category>

		<guid isPermaLink="false">http://www.interactiveinsightsgroup.com/blog1/?p=1786</guid>
		<description><![CDATA[Recommended Reading This Week Here are our top picks for what&#8217;s buzzing on the web this week&#8230;. Social Media Policy Examples From 123 Social Media: So you finally convinced your organization to get on the social media rocket… but what about all of those questions? What happens when an executive posts photos of the corporate [...]]]></description>
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<h3>Recommended Reading This Week</h3>
<p><a href="http://www.interactiveinsightsgroup.com/blog1/wp-content/uploads/2008/12/bees.jpg"><img class="left" src="http://www.interactiveinsightsgroup.com/blog1/wp-content/uploads/2008/12/bees.jpg" alt="" width="150" height="128" /></a></p>
<p>Here are our top picks for what&#8217;s buzzing on the web this week&#8230;.</p>
<ul>
<li><span class="headline"><a href="http://123socialmedia.com/2009/01/23/social-media-policy-examples/" target="_blank">Social Media Policy Examples</a></span>
<div>From 123 Social Media: So you finally convinced your organization to get on the social media rocket… but what about all of those questions? What happens when an executive posts photos of the corporate party on Facebook or the mailroom guy loads a video of the entire office on YouTube? To help narrow in on the questions and problems everyone has when dealing with a new communication channel, here are fifteen great resources&#8230;</div>
</li>
<li><span class="headline"><a href="http://mashable.com/2009/01/22/business-facebook-apps/" target="_blank">30+ Apps for Doing Business on Facebook</a></span>
<div>From Mashable: Here are over 30 Facebook applications to help promote, network, communicate, collaborate and accomplish more with your business.  (this Story has been added to our updated version of <a href="http://www.interactiveinsightsgroup.com/blog1/100-resources-to-boost-your-social-media-savvy-top-tips-advice-from-the-experts/" target="_blank">100+ Resources to Boost Your Social Media Savvy</a><a href="http://www.interactiveinsightsgroup.com/blog1/100-resources-to-boost-your-social-media-savvy-top-tips-advice-from-the-experts/" target="_blank">)</a>.</div>
</li>
<li><span class="headline"><a href="http://www.chrisbrogan.com/a-crash-course-in-comments/" target="_blank">A Crash Course in Comments</a></span>
<div>From Chris Brogan: Discussion of how &#8220;comments are currency&#8221; and15 points to consider to help you improve how you join the conversation.</div>
</li>
<li><span class="headline"><a href="http://www.onlinebestcolleges.com/blog/2009/50-free-open-courseware-classes-for-social-media-mavens/" target="_blank">50+ Free Open Courseware Classes for Social Media Mavens | Best Online Colleges</a></span>
<div>From Online Best Colleges: Check out these Open CourseWare resources that can offer much in the way of a social media education.</div>
</li>
<li><span class="headline"><a href="http://mashable.com/2009/01/20/friendfeed-tips-for-twitter-users/" target="_blank">Top FriendFeed Tips for Twitter Users</a></span>
<div>From Mashable: 4 Twiitter-specific tips for using FriendFeed.</div>
</li>
<li><span class="headline"><a href="http://www.twitip.com/5-steps-to-model-successful-twitter-users/" target="_blank">5 Steps To Model Successful Twitter Users</a></span>
<div>From Twitips: Article provides a 5 step approach that allows you how to learn the best approach to using Twitter by modeling successful Twitter users.</div>
</li>
<li><span class="headline"><a href="http://www.readwriteweb.com/archives/slideshare_youtube_embed.php" target="_blank">Need a Little More Personality in That Presentation? SlideShare&#8217;s YouTube Embed Can Help</a></span>
<div>From Read Write Web: SlideShare has introduced YouTube embedding into it&#8217;s offerings. Why would a SlideShare user want to embed a YouTube video within a presentation? There are any number of reasons. Using the feature, users could add a screencast of a product, show footage of location, provide additional context…</div>
</li>
<li><span class="headline"><a href="http://www.fastcompany.com/blog/allyson-kapin/radical-tech/can-fords-new-social-media-strategy-help-company-be-leading-social-a" target="_blank">Can Ford&#8217;s New Social Media Strategy Help It Become the Leading Social Automotive Brand?</a></span>
<div>From Fast Company: Discussion of how Ford and Ford&#8217;s social media guru Scott Monty use social media. For more case studies see our <a href="http://www.interactiveinsightsgroup.com/blog1/social-media-examples-superlist-17-lists-and-tons-of-examples/" target="_blank">Social Media Case Studies Superlist.</a></div>
</li>
<li><span class="headline"><a href="http://socialmediarockstar.com/9-essential-elements-of-high-quality-web-content" target="_blank">9 Essential Elements of High-Quality Web Content</a></span>
<div>From Social Media Rockstar: Understanding the essentials of contemporary Web content style &amp; structure will give your content a much better chance of getting noticed, read, and recommended to others, Here&#8217;s some advice on what&#8217;s important.</div>
</li>
<li><span class="headline"><a href="http://mashable.com/2009/01/20/twitter-help/" target="_blank">9 Ways Twitter Can Help in the Real World</a></span>
<div>From Mashable: Here’s a list of ways Twitter can save you money, time, and increase your real world social skills.</div>
</li>
<li><span class="headline"><a href="http://mashable.com/2009/01/20/how-to-get-the-most-out-of-digg/" target="_blank">HOW TO: Get the Most Out of Digg</a></span>
<div>From Mashable: A quick guide for users of all levels to help you get the most out of Digg. (this Story has been added to our updated version of <a href="http://www.interactiveinsightsgroup.com/blog1/100-resources-to-boost-your-social-media-savvy-top-tips-advice-from-the-experts/" target="_blank">100+ Resources to Boost Your Social Media Savvy</a>).</div>
</li>
<li><span class="headline"><a href="http://www.emarketer.com/Article.aspx?id=1006874" target="_blank">Brand Building and Types of Websites</a></span>
<div>From E-Marketer: Research released in early January by the Online Publishers Association (OPA) uses brand metric data from Dynamic Logic to show that ads placed on content sites get better results than those on portals or sold through ad networks.</div>
</li>
<li><span class="headline"><a href="http://davefleet.com/2009/01/social-media-reading-for-traditional-communicators/" target="_blank">Social Media Reading For Traditional Communicators</a></span>
<div>From Dave Fleet: If you’re just dipping your toe into the murky new world of online communications, here are a few sites to get you started.</div>
</li>
<li><span class="headline"><a href="http://www.makeuseof.com/tag/7-tools-to-integrate-twitter-with-your-wordpress-blog/" target="_blank">7 Tools To Integrate Twitter With Your WordPress Blog</a></span>
<div><span>From <a href="http://makeuseof.com/">Makeuseof.com</a>: If you want your blog and twitter account to seamlessly merge into a single platform to get your word out, here are a bunch of twitter extenders that will effortlessly popularise your blog among all your twitter followers, and beyond.</span></div>
</li>
<li><span class="headline"><a href="http://www.readwriteweb.com/archives/frienddeck_a_friendfeed_search_tool.php" target="_blank">FriendDeck: A FriendFeed Search Tool</a></span>
<div>From ReadWriteWeb: FriendDeck is a new web-based interface designed for performing searches across the social web aggregation service, FriendFeed. Having obviously taken inspiration from the popular Twitter desktop application, TweetDeck, FriendDeck displays information in columns that spread across your screen, allowing you to track multiple search terms within the same…</div>
</li>
<li><span class="headline"><a href="http://www.feverbee.com/2009/01/target-a-far-bigger-audience.html" target="_blank">Target A Far Bigger Audience</a></span>
<div>From FeverBee: Short article but very useful advice on ways to leverage your existing community members to reach a bigger audience.</div>
</li>
<li><span class="headline"><a href="http://mashable.com/2009/01/18/how-to-use-twitter-on-the-go/" target="_blank">HOW TO: Use Twitter on the Go</a></span>
<div>From Mashable: Insights on how to be a power Twitter user on any mobile device with a browser, and how to post your tweets safely and hands free while on the go.</div>
</li>
<li><span class="headline"><a href="http://itwofs.com/beastoftraal/2009/01/18/social-media-lessons-from-20-favorite-seinfeld-scenes/" target="_blank">Social media lessons from 20 favorite Seinfeld scenes!</a></span>
<div>From Ravenous Bugblatter Beast of Traal: Entertaining post taking classic Seinfeld scenes and applying a social media lesson to each of them.</div>
</li>
<li><span class="headline"><a href="http://www.twitip.com/7-ways-to-be-worth-following-on-twitter/" target="_blank">7 Ways to Be Worth Following on Twitter</a></span>
<div>From Twitips: List based on the characteristics of the people the author (Jo-Lynne) most enjoys following on Twitter &#8211; be interesting, be informative, be interactive, be promotional, be personal, be considerate and find a balance.</div>
</li>
</ul>
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		<title>Social Media Buzz- Weekly Roundup (Week of 12/28/08)</title>
		<link>http://www.interactiveinsightsgroup.com/blog1/social_media_buzz_weekly_roundup_week_of_12_28_08/</link>
		<comments>http://www.interactiveinsightsgroup.com/blog1/social_media_buzz_weekly_roundup_week_of_12_28_08/#comments</comments>
		<pubDate>Fri, 02 Jan 2009 14:26:37 +0000</pubDate>
		<dc:creator>Robin Broitman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[social networks]]></category>
		<category><![CDATA[socialMedia]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Weekly News Roundup]]></category>

		<guid isPermaLink="false">http://www.interactiveinsightsgroup.com/blog1/?p=1401</guid>
		<description><![CDATA[Recommended Reading This Week Here are our top picks for what&#8217;s buzzing in Social Media this week&#8230;. Top Social Media Sites of 2008 (Facebook Still Rising) From TechCrunch: Brief useful summary of Comscore&#8217;s Worldwide traffic stats recently released for November 08 (so these don’t include December). They are a mix of social networks and blogging [...]]]></description>
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<h3>Recommended Reading This Week</h3>
<p><a href="http://www.interactiveinsightsgroup.com/blog1/wp-content/uploads/2008/12/bees.jpg"><img class="left" src="http://www.interactiveinsightsgroup.com/blog1/wp-content/uploads/2008/12/bees.jpg" alt="" width="150" height="128" /></a></p>
<p>Here are our top picks for what&#8217;s buzzing in Social Media this week&#8230;.</p>
<ul>
<li><span class="headline"><a href="http://www.techcrunch.com/2008/12/31/top-social-media-sites-of-2008-facebook-still-rising/" target="_blank">Top Social Media Sites of 2008 (Facebook Still Rising)</a></span>
<div>From TechCrunch: Brief useful summary of Comscore&#8217;s Worldwide traffic stats recently released for November 08 (so these don’t include December). They are a mix of social networks and blogging platforms.</div>
</li>
<li><span class="headline"><a href="http://www.chrisbrogan.com/27-blogging-secrets-to-power-your-community/" target="_blank">27 Blogging Secrets to Power Your Community</a></span>
<div>From Chris Brogan: A solid list of 27 things you should do to boost the performance of your blog and community &#8211; Starter Moves, Technical Stuff and More</div>
</li>
<li><span class="headline"><a href="http://mashable.com/2008/12/30/video-predictions-2009/" target="_blank">Peering into 2009: 10 Predictions for Online Video</a></span>
<div>From Mashable: Online video has evolved rapidly over the past few years. From the introduction of semantic processing, to SaaS video hosting solutions, to the monetization of video content, it’s obvious that things have progressed from beyond just YouTube. So, what’s in store for web video in 2009? Here are…</div>
</li>
<li><span class="headline"><a href="http://www.twitip.com/building-an-effective-business-profile-on-twitter/" target="_blank">Building an Effective Business Profile on Twitter</a></span>
<div>From TwiTip: As the popularity of micro-blogging continues to grow, it’s going to become a tool used by advertisers and marketers. In the same way that running a corporate or business blog is different from running a personal blog, running a corporate or business twitter profile is different from running…</div>
</li>
<li><span class="headline"><a href="http://www.toprankblog.com/2008/12/best-social-media-podcasts/" target="_blank">Best Podcasts on Social Media</a></span>
<div>From Online Marketing Blog: Good list they&#8217;ve compiled of some 16 podcasts that cover the topic of social media.</div>
</li>
<li><span class="headline"><a href="http://www.webdesignfromscratch.com/search-engine-optimisation-basics.php" target="_blank">SEO Basics, introduction to Search Engine Optimization for beginners</a></span>
<div>From the Web Design from Scratch website: Good article that explains the absolute basics of SEO that every web site designer, developer, or owner should know.</div>
</li>
<li><span class="headline"><a href="http://www.webdesignfromscratch.com/10-ways-to-promote-your-business-online-free.php" target="_blank">10 Free Ways to Promote a Business Online</a></span>
<div>From the Web Design From Scratch website: While there are hundreds of free services out there, these are our pick of 10 of the essential resources that will help drive traffic to your site.</div>
</li>
<li><span class="headline"><a href="http://www.emarketer.com/Article.aspx?id=1006836" target="_blank">Focused Social Networks Build Community</a></span>
<div>From eMarketer: Narrow topical appeal draws highly engaged users. As MySpace and Facebook develop their sites for mass appeal, some social networks are banking on a focused approach. For example, Children with Diabetes is a Johnson &amp; Johnson-owned ad-supported social network for families who have children with diabetes. Nearly one-half…</div>
</li>
<li><span class="headline"><a href="http://www.emarketer.com/Article.aspx?id=1006831" target="_blank">The Next Step in User-Generated Content</a></span>
<div>From eMarketer: With so much user-generated media populating the Web and mobile channels, content aggregation will become more important than ever in 2009. In the coming year, expect to see real-time aggregation tools that combine algorithmic approaches with human input—like a cross between Techmeme and FriendFeed. Techmeme is an aggregation…</div>
</li>
<li><span class="headline"><a href="http://www.trendsspotting.com/blog/?p=536" target="_blank">Social Media Trends Presentation</a></span>
<div>From the Trendspotting blog: A very nicely done presentation that builds upon Peter Kim&#8217;s Social Media Predictions about social media from top social media analysts (presented in one of our recent Social Media Buzz posts). Very nice.</div>
</li>
</ul>
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		<title>Social Media Buzz- Weekly Roundup (Week of 12/15/08)</title>
		<link>http://www.interactiveinsightsgroup.com/blog1/social-media-buzz-weekly-roundup-week_of_12_15_08/</link>
		<comments>http://www.interactiveinsightsgroup.com/blog1/social-media-buzz-weekly-roundup-week_of_12_15_08/#comments</comments>
		<pubDate>Fri, 19 Dec 2008 06:45:22 +0000</pubDate>
		<dc:creator>Robin Broitman</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[socialMedia]]></category>
		<category><![CDATA[Weekly News Roundup]]></category>

		<guid isPermaLink="false">http://www.interactiveinsightsgroup.com/blog1/?p=1260</guid>
		<description><![CDATA[Recommended Reading This Week Here are our top picks for what’s buzzing in Social Media this week…. The Top Ten Reasons for Building an Online Community in 2009 From Vovici: If you don’t currently have an online community, and you are not thinking of building an online community next year, you should be. Here’s the [...]]]></description>
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			</a>
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<h3>Recommended Reading This Week</h3>
<p><a href="http://www.interactiveinsightsgroup.com/blog1/wp-content/uploads/2008/12/bees.jpg"><img class="left" title="bees" src="http://www.interactiveinsightsgroup.com/blog1/wp-content/uploads/2008/12/bees.jpg" alt="" width="180" height="154" /></a></p>
<p>Here are our top picks for what’s buzzing in Social Media this week….</p>
<ul>
<li><span class="headline"><a href="http://blog.vovici.com/vovici_blog/2008/12/the-top-ten-rea.html?cid=142837432" target="_blank">The Top Ten Reasons for Building an Online Community in 2009</a></span>
<div>From Vovici: If you don’t currently have an online community, and you are not thinking of building an online community next year, you should be. Here’s the Top 10 reasons why.</div>
</li>
<li><span class="headline"><a href="http://lgbusinesssolutions.typepad.com/solutions_to_grow_your_bu/2008/12/by-dell-richard-binhammer.html" target="_blank">How Dell Measures Social Media</a></span>
<div>From Biz Solutions Plus Blog: An article by Richard Binhammer who is part of Dell’s Conversations, Communities and Communications discussed Dell&#8217;s perspective on ROI and measuring the value of social media.</div>
</li>
<li><span class="headline"><a href="http://www.readwriteweb.com/archives/facebook_growth_explodes.php" target="_blank">Facebook Growth Explodes, Site Reaches 140 Million Active Users</a></span>
<div>From ReadWriteWeb: If there&#8217;s any doubt that Facebook is rapidly becoming the next big thing in social networks, you only need look at their recent statistics. According to new reports, in recent weeks Facebook is growing at a rate of 600,000 users each day, up from 300,000 to 400,000 users…</div>
</li>
<li><span class="headline"><a href="http://www.readwriteweb.com/archives/top_marketing_geeks_make_their_predictions.php" target="_blank">Top Marketing Geeks Make Their Predictions for 2009 &#8211; ReadWriteWeb</a></span>
<div>ReadWriteWeb&#8217;s highlights review of Peter Kim&#8217;s collection of Predictions from 14 of the ost high-profile thinkers about social media marketing.</div>
</li>
<li><span class="headline"><a href="http://www.corporatedollar.org/2008/12/how-to-be-highly-relevant-on-twitter-and-every-other-social-media-site-too/" target="_blank">How To Be Highly Relevant On Twitter (and every other social media site too) | CorporateDollar.Org</a></span>
<div>From John Hayden: 2 Simple Tips to Boost your success on Twitter and other social media sites.</div>
</li>
<li><span class="headline"><a href="http://personalbrandingbook.com/" target="_blank">Dan Schawbel &#8211; Personal Branding Book &#8211; Me 2.0</a></span>
<div>In a world of changing business practices and uncertain futures, Me 2.0 offers practical and proven advice about personal branding from an authority on the matter. In the first book about personal branding written for the millennial generation by a millennial, Dan Schawbel bridges the gap between the current business…</div>
</li>
<li><span class="headline"><a href="http://www.emarketer.com/Article.aspx?id=1006813" target="_blank">eMarketer&#8217;s Predictions for 2009 &#8211; eMarketer</a></span>
<div>From Emarketer&#8217;s Senior Analyst David Hallerman: Predictions for what lies ahead in the new year for the online business.</div>
</li>
<li><span class="headline"><a href="http://www.twitip.com/creating-your-own-twitter-groups-with-twittbot-review/" target="_blank">Creating Your Own Twitter Groups with Twittbot [Review]</a></span>
<div>From Twitips: Do you have a Twitter account for your company, and would like to give employees access to post to it? Would you like to start your own Twitter group and allow others to join and post their own relevant tweets? Twittbot may just be what you’re looking for.</div>
</li>
<li><span class="headline"><a href="http://www.socialmediatoday.com/SMC/62067" target="_blank">Tools and Metrics You Need to Measure and Monitor Social Media Success</a></span>
<div>From Jacob Morgan on Social Media Today site: Good overview and discussion of of the key tools required to measure the success of your social media campaigns.</div>
</li>
<li><span class="headline"><a href="http://www.beingpeterkim.com/2008/12/social-media-2009.html" target="_blank">Social Media Predictions 2009: Being Peter Kim</a></span>
<div>Put together by Peter Kim: Predictions about social media in 2009 by some of the social media industry&#8217;s top experts including Joseph Jaffe, Chris Brogan, Scott Monty, Jeremiah Owyang and others.</div>
</li>
</ul>
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